TikTok users are raising concerns about deepfake videos that mimic real creators’ voices and words using AI-generated personas, exacerbating the platform’s misinformation issues. One viral video falsely claimed that “incinerators are being installed at Alligator Alcatraz” in Florida, accumulating nearly 20 million views. Researchers note a growing trend where AI replicates specific creators’ speech patterns, including hesitations and fillers, effectively stealing their content. In one case, Ali Palmer’s original video was replicated with an AI voice, prompting her frustration over this violation of intellectual property. Experts argue that while TikTok policies require labeling AI-generated content, enforcement is lacking, allowing deceptive practices to thrive. With over a billion global users, understanding the prevalence of such tactics remains challenging. Users are encouraged to scrutinize content for authenticity, especially as AI continues to blur the lines between real and fake online narratives.
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