Disney and NBCUniversal have filed a lawsuit against AI company Midjourney, claiming that it infringes on their copyrights by producing unauthorized images of iconic characters from franchises such as Star Wars and The Simpsons. The 110-page lawsuit describes Midjourney as a “virtual vending machine” generating endless copies of protected works. The companies included direct comparisons between Midjourney’s outputs and their characters to illustrate the infringement. Hollywood has approached AI with caution, fearing it may undermine intellectual property and talent, despite investor interest in utilizing AI for cost-effective film production. This legal action could hinder plans for AI development in the film industry, as it raises serious concerns about copyright violations in AI-generated content. The lawsuit underscores the ongoing tension in Hollywood regarding the balance between innovation and the protection of creative rights.
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