Norton has launched a groundbreaking feature through its Norton Genie AI Assistant, aimed at detecting and mitigating risks associated with AI-generated deepfake content. This early-access tool analyzes both audio and visual elements, identifying subtle anomalies like unnatural voice patterns and facial distortions that suggest manipulation. Unlike many deepfake detection tools requiring specialized AI hardware, Norton’s solution is user-friendly and accessible via Norton 360 mobile apps, catering to a wider audience. Currently, the “Norton Deepfake Protection in Genie Scam Protection” focuses on English-language YouTube videos. When suspicious content is detected, the AI Assistant offers actionable insights, empowering users to navigate potential threats effectively. Future updates are expected to expand the service to support additional languages and platforms. By prioritizing usability, Norton enhances online security, ensuring users can confidently engage with digital media. Stay ahead of emerging threats with Norton’s innovative deepfake detection technology.
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