Farmina Pet Foods has been awarded the Pet Care Innovation of the Year for its groundbreaking Genius AI platform, a chatbot designed to provide personalized pet health and nutrition advice through advanced artificial intelligence and veterinary insights. Launched in fall 2024, this 24/7 online service assists dog and cat owners with health, nutrition, and care inquiries. The Genius AI successfully handled 4,826 conversations without human help, while connecting users to Farmina’s Pet Health Coaches for complex queries. According to CEO Loris Rinaldi, the platform aims to make expert guidance accessible globally. In 2024 alone, Pet Health Coaches delivered consultations to 32,438 pet owners and crafted 31,021 tailored meal plans. Supporting multiple languages, the Genius AI platform is available at no cost, allowing pet owners to seek individualized advice online or via the app. Farmina Pet Foods, headquartered in Reidsville, North Carolina, is dedicated to producing scientifically validated, nutritious pet food to enhance pets’ health and happiness.
Source link
