In a recent promotional video, actor Calum Worthy introduced 2wai, an AI company creating holograms of deceased relatives, aiming to offer a unique avatar social network experience. The video displayed a boy consulting his deceased grandmother, invoking immediate backlash on social media for being exploitative and reminiscent of a disturbing “Black Mirror” episode. Critics lamented the app’s inability to deliver realistic interactions, reporting that the avatars appeared glitchy and unengaging. Worthy, alongside other avatars like Shakespeare and a fitness coach, failed to provide meaningful conversations, often resulting in awkward exchanges. Additionally, a concerning promotional piece featuring another avatar, Alina Allison, sparked debates about the mental health implications of AI interactions, especially amid ongoing lawsuits against OpenAI for similar issues. Ultimately, while 2wai’s concept may intrigue some, the execution reveals significant gaps in authenticity and user engagement.
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