Google’s Veo 3 video generation model is now available via the Gemini API, targeting developers interested in advanced video creation. Priced at $0.75 per second for 720p video with audio, this tool is considered one of the more premium AI video options. Veo 3 can produce high-resolution videos, synchronized audio, and various sound effects from a single text prompt, making it a unique offering in the market. Developers can access tools via Google AI Studio, but it requires an active Google Cloud project with billing. Notably, Veo 3 is utilized in applications like Cartwheel for creating 3D animations and by game studio Volley for developing cutscenes. While costs can escalate quickly, especially with multiple iterations needed, Google’s model may prove cost-effective compared to traditional video production. Upcoming features include image-to-video support, enhancing Gemini’s capabilities.
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