Google’s Year in Search 2025 reveals a significant shift in India’s online behavior, with artificial intelligence (AI) capturing widespread interest. The AI tool Gemini outpaced ChatGPT as the most searched item, indicating a trend toward integrating AI into daily life for creativity, productivity, and professional tasks. Alongside Gemini, platforms like Grok and Perplexity gained traction, providing diverse AI experiences.
Entertainment and cultural events also shaped search trends, with the Indian Premier League and the film “Saiyaara” leading searches. Notable personalities, such as Dharmendra and cricket stars like Jemimah Rodrigues, were frequently queried. National events, including the Pahalgam attack, drove searches for updates related to safety and security. Overall, the report illustrates a cultural shift towards AI while reflecting India’s rich tapestry of interests, blending emerging technologies with entertainment, lifestyle, and societal concerns. This evolution underscores a vibrant digital ecosystem where curiosity meets innovation.
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