2AM has launched Lenny, the first AI agent designed specifically for audience engagement and live event operations, aiming to revolutionize concert and festival management. This innovative tool assists organizers by efficiently responding to emails from concertgoers and directing more complex queries to human staff. Lenny also serves as a vital alert system, identifying unusual patterns in audience interactions, thus enabling organizers to swiftly address issues and optimize their operations. The AI’s capabilities enhance communication, evolving it from limited problem-solving to continuous dialogue with attendees. Recently tested at the Rock En Seine festival in Paris, which drew 180,000 attendees, Lenny demonstrated its effectiveness in a high-volume environment. CEO Marine Rivollet emphasizes the significant role AI will play in enhancing audience experience and operational efficiency in the live event industry. As AI technology continues to advance, tools like Lenny are set to redefine how events engage their audiences.
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