Businesses face a tug-of-war between the hype surrounding AI and skepticism about its real-world effectiveness. A July 2025 MIT study indicates that 95% of enterprise AI deployments fail to create value, while a Wharton School report suggests 75% of business leaders report positive ROI from AI investments. Muhammad Alam from SAP emphasizes that AI should not function in isolation but must integrate seamlessly with existing technology stacks. He warns against data silos, which hinder AI’s success by complicating data access. Instead, a holistic approach that combines applications, data, and AI yields better results and boosts ROI. SAP’s focus on embedding AI into applications facilitates a smooth workflow, enhancing user experiences. Companies embracing AI must prioritize understanding their operations over simply implementing technology. The key to success lies in fostering adaptable environments that promote effective use cases for AI, ultimately leading to improved end-user experiences and sustained organizational value.
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