Pearson is transforming education with its AI tools, enabling teachers to generate exams in half the usual time. In Q3, Pearson reported a 4% year-on-year sales increase, largely fueled by a 17% rise in virtual learning, as enrollments for 2025-26 surged by 13%. Families increasingly choose full-time online schools and flexible courses, reflecting a shift in educational preferences. The embedded AI study tools within Pearson’s virtual curricula not only clarify incorrect answers but also enhance revision, leading to improved student grades. While the uptake of AI assessment tools among teachers is rising, higher education sales experienced a slight decline of 1%, attributed to challenging market conditions. CEO Omar Abbosh highlighted accelerated sales growth and Pearson’s leadership in innovative technologies, all while focusing on expanding its enterprise portfolio. For more insights on AI, technology, and digital diplomacy, engage with our Diplo chatbot!
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