Samsung Electronics is set to significantly enhance its AI capabilities by doubling the number of devices featuring Galaxy AI, aiming for 800 million by 2026. This strategic move comes as competition rises in the smartphone market, particularly from Apple and Chinese brands. Leveraging Google’s Gemini AI models alongside its own software, Samsung seeks to integrate AI across its entire product range, including smartphones, tablets, TVs, and home appliances. With increased consumer awareness of Galaxy AI tools like image editing and translation, interest is on the rise. As Samsung, the largest Android partner of Google, prepares for this rollout, it anticipates a boost in profits, supported by higher semiconductor prices despite margin pressures in its smartphone segment. The company remains optimistic about foldable phones achieving mainstream adoption, despite challenges from competitors. As Samsung ventures into AI-enhanced devices, its innovations may help regain its competitive edge in the evolving tech landscape.
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