The marketing landscape is rapidly evolving with the rise of artificial intelligence (AI), making AI tools essential for competitiveness and growth. This guide outlines 28 key AI tools for marketing, categorized by functionality: text creation, image/video production, SEO and analytics, personalization, engagement, and conversions.
Key tools include Jasper for versatile content creation, Copy.ai for quick marketing copy generation, and Writesonic for SEO-optimized writing. Image and video tools like Synthesia and Midjourney facilitate unique multimedia content without professional expertise. For SEO, Surfer SEO provides data-driven content optimization, while tools like Optimove and Drift enhance customer engagement and conversion through automation and personalized communication.
Adopting these AI marketing tools can streamline processes, personalize customer interactions, and significantly improve ROI, positioning brands to thrive in a digital-first world. Embracing AI is no longer optional; it’s essential for any marketer aiming to succeed.