Artificial intelligence (AI) is revolutionizing the travel industry, exemplified by HotelPlanner.ai’s virtual travel agent, Cassandra. During a recent interaction, Digital Travel Reporter Milo Boyd found Cassandra’s responses surprisingly human-like, complete with a friendly tone and natural speech patterns. While still in beta in the UK, these AI agents are significantly impacting customer service, handling around 50,000 calls daily in the U.S., with a projection of 100,000 by year-end. CEO Tim Hentschel notes that AI accounts for 10% of total bookings, promising an efficient and helpful experience, outperforming human agents in sales and customer satisfaction. The growing trend of AI in travel is recognized by industry leaders, including discussions at the recent Travel and Tourism Summit. With AI’s potential to enhance customer support and interactions, the future of travel promises to be efficient, convenient, and engaging, blending technology with personalized service.
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