Universal Music Group (UMG) has partnered with Splice to develop commercial AI tools that prioritize creative control, sound quality, and respect for intellectual property. This collaboration aims to support artists by merging Splice’s AI-driven technologies with UMG’s artist-focused music production approach. UMG artists will contribute directly to the creation of AI-powered virtual instruments and workflows, ensuring tools align with their artistic intent. Michael Nash from UMG emphasized the essential balance between technological innovation and ethical practices in supporting the creative community. Splice’s CEO, Kakul Srivastava, noted their commitment to building AI tools that empower creators and ensure fair compensation. This partnership continues Splice’s initiative on the responsible use of artificial intelligence in music, following their signing of the ‘Principles for Music Creation with AI’. As part of this collaboration, UMG and Splice will share further developments in AI technologies that enhance artistic expression and governance in music production.
Source link