Discover Amazon’s AI tools designed to enhance your Prime Day 2025 shopping experience in the UK, running until July 11th. Meet Rufus, your personalized shopping assistant that offers real-time product advice and answers specific questions on product pages, ensuring you make informed purchases. Whether you’re curious about the suitability of a tennis racket for beginners or comparing electric razors, Rufus makes shopping fast and convenient—just tap the icon in the Amazon mobile app to begin.
Additionally, Amazon introduces AI-generated review highlights to streamline your decision-making. These summaries showcase frequently mentioned features and sentiments in customer reviews, allowing you to filter by criteria like ease of use or value.
Want to find items using a photo? Amazon Lens enables visual searches—simply snap a picture or upload an image to uncover products. With these cutting-edge tools, elevate your shopping experience and take full advantage of Prime Day deals.
Source link
