Tuesday, August 26, 2025

Unlocking AI Potential: Duda’s New Study Empowers Agencies to Strategically Position Tools for SMB Clients

New research from Duda and Localogy highlights how reframing AI as automation can enhance trust and adoption among small and mid-sized businesses (SMBs). The 2025 Duda-Localogy SMB Perceptions of AI and Automation Report surveyed 754 SMB owners, revealing that 75% are experimenting with AI, yet 86% are more confident in “automation.” The findings indicate that digital agencies need to adjust their messaging about AI to bridge the trust gap. Key strategies include using plain-language communication, guided onboarding, and showcasing real-world applications to illustrate AI benefits. SMBs responded 24% more positively to automation than AI, emphasizing the need for transparency and education. The report highlights Duda’s white-label platform as crucial for agencies offering AI-driven solutions, underscoring its significance for SEO and digital performance. Learn more about positioning AI for SMBs at Duda’s website.

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