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Unpacking the Full Narrative: Beyond AI’s Environmental Impact

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Running large language models, like ChatGPT, consumes immense electricity and water, with data centers now exceeding the energy use of entire countries. This surge in demand could double energy consumption in a few years, leading to pollution rates comparable to aviation. Meanwhile, AI is distorting public perception by generating disinformation that undermines climate justice movements. Bots and algorithms produce fake content that complicates meaningful discourse, flooding social media with misleading narratives. Corporations exploit AI for greenwashing, crafting sustainability messages that obscure inaction. The technology, shaped by profit motives and corporate interests, reinforces existing power structures rather than challenging them. Despite these challenges, there’s hope as activists, journalists, and technologists are pushing for transparency and accountability in AI development. They emphasize the importance of authentic human connections and organizing to combat this crisis. The struggle for climate justice is intertwined with the fight for truth and meaning in an age of artificial narratives.

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