Wētā FX has partnered with Amazon Web Services (AWS) to develop groundbreaking AI tools aimed at enhancing the efficiency and creativity of visual effects (VFX) artists. This initiative focuses on creating specialized AI models for high-end production rather than using generic systems. Wētā FX’s CTO, Kimball Thurston, emphasized the potential of AI to transform the VFX landscape by executing mechanical tasks, thus allowing artists to maintain control and collaborate effectively. The partnership will utilize Wētā’s proprietary data for training, addressing concerns over data provenance in AI training. With AI-driven workflows, the companies aim to minimize time-consuming tasks, enabling faster creative processes from days to hours. Daniel Seah, CEO of Wētā FX, reinforced that the goal is to amplify human creativity through innovation. AWS’s infrastructure will support the development of efficient models, marking a significant milestone in transforming the visual effects industry and enhancing storytelling capabilities.
Source link
