Google has launched an innovative suite of AI-driven tools on its Gemini AI platform and Search, enhancing the Black Friday shopping experience across e-commerce platforms. These tools aim to streamline holiday shopping, making it efficient and personalized.
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Advanced Price Tracking: Users can track prices by selecting items in Google Search, receiving alerts when prices drop to their budget, along with insights on discounts based on historical pricing data.
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Personalized Gift Recommendations: By inputting details about the recipient, users receive curated gift suggestions. This feature includes visuals, reviews, promotions, and real-time stock information, saving time and effort.
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Agentic Local Stock Checking: The prototype “Let Google call” feature enables Gemini to call nearby stores, checking product availability and providing results via text or email.
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Virtual Holiday Outfit Trial: Shoppers can upload images to virtually try on clothing items, simplifying the process of selecting festive outfits online.
These tools empower consumers to effortlessly navigate holiday sales while scoring the best deals.
