Wētā FX and Amazon Web Services (AWS) have formed a partnership to develop cutting-edge artificial intelligence (AI) tools aimed at enhancing artists’ creativity in visual effects (VFX) production. According to Wētā FX’s CTO, Kimball Thurston, this collaboration seeks to create intelligent systems that empower artists to manage complex tasks without compromising control. The initiative focuses on three key areas for improving efficiency and creative workflow:
- Intelligent Assistance: Streamlining technical tasks, allowing artists to concentrate on storytelling.
- Purpose-Built AI: Developing specialized AI models tailored to VFX needs, ensuring artists have tools that align with their creative processes.
- Accessible Production: Leveraging AWS infrastructure to enhance compute efficiency, making AI capabilities available for projects of all sizes.
Both companies are committed to transforming the visual effects industry by amplifying human creativity through advanced AI technology. This partnership marks a significant step in innovative storytelling.
